Autovisie is the most qualitative automotive media platform in the Netherlands. It is possible to use this platform to access various media types and channels to create a large and additional reach among car enthusiasts and other specific target audiences. Its many years’ experience - the Autovisie brand was established in 1956 - expert reporting and independent position make Autovisie the automotive media authority both for consumers and for the sector. This is partly why Autovisie plays a key role in selecting the ‘Car of the Year’.
Autovisie is the automotive authority in the Netherlands and uses its international network to publish relevant car news from across the world. As well as the magazine, Autovisie offers readers a multi-media platform and reaches consumers in all phases of the car purchasing process. Over the years, the faithful readership has led to stable subscriber numbers. The brand in figures: the Autovisie platform reaches 1.2 million readers (2017-I period), 24%(!) of magazine readers (index 150) is considering purchasing a car and 49% of magazine readers has an annual income of over € 40,000.
(source: NOM, combined print and online figures 2017-I, NOM Print Target Audience Monitor 2017-I)
The opinion leader among Dutch car magazines
Autovisie magazine, the information and inspiration source for car enthusiasts in the Netherlands, appears every two weeks. The magazine has a faithful readership, including many subscribers who have for many years felt connected with the editorial staff, which attempts to inspire, enthuse, inform and give opinions. Together with several renowned international automotive media companies, Autovisie forms part of an international network and offers in-depth knowledge and car news from across the world.
Autovisie in De Telegraaf
The Autovisie page is a valued fixed part of the Friday and Saturday edition of De Telegraaf daily newspaper. The Autovisie page in this daily newspaper offers readers in-depth coverage of specific, current topics.
Autovisie is the publisher of well-known title Autovisie Yearbook. The Autovisie Yearbook is a 500-page publication that provides a complete annual overview of all available cars with technical details, tests, prices and lease rates.
Each day Autovisie.nl is the first to publish the latest car news and serves car news for telegraaf.nl as a main source. In addition, autovisie.nl offers a wide range of features such as video reports, first test reports, the Car of the Year voting, reports from all main Car Shows, Autovisie Knowledge Quiz, Your Garage, Onder de Hamen and Stuurmanswegen (road trip experiences). Autovisie.nl has a tremendous audience reach ranging from car buyer to hardcore car enthusiast and from used car hunter to lease car driver.
On a daily basis Autovisie publishes new Autovisie TV video's about new cars, tests, fun items and repro's made on well known auto shows on it's Youtube channel. These video's are also broadcasted as in a weekly TV show at RTL7.
Access to the latest automobile news, critical car tests, the opinion of our experts, reporting and interesting car facts at any time and every where. The Autovisie iPad app provides the possibility of reading the Autovisie Magazine as an e-magazine on the iPad. The app provides access to the archive of entire volumes and provides 24/7 access to the magazine.
Cars & Coffee XXL
In May and September 6.000 car lovers gather together at Cars & Coffee XXL to show their super cars and other special cars. At this unique event with over 1.000 cars, a various target group enjoys their passion, having the opportunity to come very close to the cars while enjoying a good cup coffee. The editorial department of Autovisie presents a show where new models get their attention in the spot light. The last Cars & Coffee XXL edition (May 2017) has been organised at Expo Haarlemmermeer.
- Autovisie Facebook 24.855 followers
- Autovisie Instagram 10.500 followers
- Autovisie Twitter 19.400 followers